Tag: marketing

Fedex Logo Branding

What is Branding?

Successfully starting up a new business is no easy feat. You’ve developed a product or…

A New Law Enforcement Training Center

Attention Certified Law Enforcement Officers Only: After 17 people were killed last year at Marjory Stoneman Douglas High School in Parkland, Florida, a former Pennsylvania narcotics agent decided he had to do something to make sure such a tragedy didn’t happen again. His solution is better training for police officers, training that he wants to provide in the northern Northampton County township. ​In support of this training center, we have been contracted to […]

The Importance of Review Testimonials in B2B Marketing

What is a Testimonial? ​A testimonial is a written recommendation from a previous client or consumer affirming the value of your service or product. When a client/consumer is looking for potential businesses to work with they will want to see opinions of others to help deter their decision. Therefore, a testimonial is a key part in B2B marketing.  Why B2B Companies Should Use Testimonials When buying a new product, consumers can be very skeptical on the quality or value. The […]

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